Alex Hormozi is a self-made entrepreneur, investor, and author known for his strategic approach to business scaling. With ventures like Gym Launch, Acquisition.com, and Prestige Labs, he has built a vast financial empire.
As of 2025, Alex Hormozi’s net worth is estimated at $350 million, reflecting his expertise in business growth and wealth creation.
This article dives into his income sources, financial strategies, and future plans.
Alex Hormozi Quick Facts
| FACT | DETAIL |
|---|---|
| Real Name | Alex Hormozi |
| Popular Name | Alex Hormozi |
| Birth Date | 1989 |
| Age | 37 (as of 2025) |
| Birthplace | United States (First-generation Iranian American) |
| Nationality | American |
| Ethnicity | Iranian-American |
| Education | Bachelor of Science in Human & Organizational Development, Vanderbilt University |
| Marital Status | Married |
| Spouse | Leila Hormozi |
| Children | N/A |
| Dating | Married to Leila Hormozi |
| Siblings | N/A |
| Parents | N/A |
| Height (meters) | N/A |
| Net Worth | $350 million |
| Source of Wealth | Entrepreneurship, investments, and business ventures |
What is the Net Worth of Alex Hormozi in 2025?
As of 2025, Alex Hormozi’s net worth is estimated to be $350 million.
His wealth primarily comes from his successful business ventures, including Gym Launch, Acquisition.com, Prestige Labs, and ALAN.
His investment company, Acquisition.com, continues to grow, overseeing multiple businesses that generate over $200 million in annual sales.
Compared to other business moguls, Hormozi’s fortune places him among the top self-made entrepreneurs.
While not as high-profile as billionaires like Elon Musk or Jeff Bezos, his strategic investments and business scaling expertise have solidified his position in the financial world.
Notable Figures Related to Alex Hormozi:
- Gym Launch
- Acquisition.com
- Prestige Labs
- ALAN
- Skool.com
- Leila Hormozi
- Forbes
- Movement Apparel
- Code Nation
- LAUSD Innovation Zone
Want to explore more successful entrepreneurs? Check out this list of the wealthiest business figures.
Alex Hormozi Wealth, Salary, and Financial Overview
How Did Alex Hormozi Achieve His Financial Success?
Alex Hormozi’s financial success stems from his ability to scale businesses efficiently. His journey began in 2013 when he founded United Fitness, a chain of six gym locations. After selling these locations, he transitioned to helping struggling gyms grow, which led to the launch of Gym Launch in 2016.
Through Gym Launch, Hormozi introduced a licensing business model that allowed gym owners to rapidly scale their operations. This approach turned thousands of struggling gyms into profitable ventures.
By 2020, Hormozi expanded into software and investments, founding Acquisition.com and ALAN, a company specializing in customer acquisition for brick-and-mortar businesses. His ability to recognize business potential and monetize opportunities efficiently has been key to his growing wealth.
What Are the Key Sources of Alex Hormozi’s Income?
Hormozi has multiple income streams contributing to his net worth:
- Gym Launch – A gym consulting and licensing business that has helped over 4,000 gyms increase revenue.
- Acquisition.com – A business investment company managing multiple companies across industries.
- Prestige Labs – A supplement and nutrition brand for fitness professionals.
- ALAN – A customer acquisition software platform that helps businesses double their client traffic.
- Skool.com – A community platform where he became a co-owner in 2024.
- Books & Digital Content – His bestselling books, including “$100M Offers” and “$100M Deals”, provide additional revenue.
How Does He Manage His Financial Portfolio and Investments?
Hormozi’s investment approach is centered around businesses with strong cash flow and growth potential. Through Acquisition.com, he partners with entrepreneurs who have businesses generating at least $3 million in revenue, helping them scale faster.
His portfolio spans fitness, software, and consumer products, ensuring financial stability through diversification. He has also strategically divested from some of his businesses—selling a 66% stake in Gym Launch and Prestige Labs to American Pacific Group—to reinvest in larger ventures.
What Is His Approach to Business Scaling and Growth?
Hormozi focuses on scalability, licensing models, and customer acquisition as the foundation of business growth. His success with Gym Launch was due to a scalable licensing strategy, which he later applied to his supplement business, Prestige Labs.
His software company, ALAN, further showcases his ability to innovate by reducing customer acquisition costs for businesses. These strategies ensure that his companies grow exponentially without requiring direct involvement in day-to-day operations.
What Are the Key Elements of Alex Hormozi’s Business Philosophy?
Alex Hormozi’s business philosophy centers on:
- Value Creation – Helping businesses maximize revenue through innovative strategies.
- Mentorship – Sharing knowledge through books, podcasts, and social media content.
- Resilience & Adaptability – Quickly pivoting when business landscapes shift.
His books and social media presence further reinforce his reputation as a business thought leader, offering practical frameworks for entrepreneurs.
How Has He Used His Wealth for Philanthropy and Social Causes?
Beyond business, Hormozi is deeply involved in philanthropy. His Hormozi Foundation focuses on education and healthcare initiatives. He has pledged to donate $100 million to charity throughout his lifetime.
Additionally, he serves on the boards of Code Nation and LAUSD Innovation Zone, supporting underprivileged students and innovative education programs. His financial success allows him to make a meaningful impact on society.
What Are His Future Plans and Business Goals?
Looking ahead, he aims to expand Acquisition.com’s investment portfolio, focusing on high-growth businesses. His involvement with Skool.com suggests he sees community-based platforms as the next big opportunity.
Additionally, his commitment to mentorship and education will continue through his books, podcast, and online content. Expect to see more business coaching, digital products, and investments in the future.
Conclusion
Alex Hormozi’s net worth of $350 million is a testament to his entrepreneurial skills, investment acumen, and ability to scale businesses.
With diverse income streams, a strong business philosophy, and philanthropic initiatives, he continues to be a major force in the business world.
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